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# 📝 Product Requirements Document (PRD) Template ## 🌐 Environments *This section lists the different deployment environments for the product, such as production, staging, development, etc. Include links if applicable.* - **Production:** [Link to Production Environment] - **Staging:** [Link to Staging Environment] - **Development:** [Link to Development Environment] ## 🗂️ Resources *Link to all relevant documents, designs, research, and other resources that provide context for this PRD.* - **Project Management Tracker (e.g., Jira Epic):** [Link] - **Engineering Documentation:** [Link] - **Design Files (e.g., Figma):** [Link] - **User Research/Data:** [Link] - **Other Relevant Links:** [Link] --- ## 📘 Introduction ### 1.1 Background *Provide context for the problem or opportunity this PRD addresses. What is the current situation? What pain points exist? Why is this important now?* ### 1.2 Hypothesis *State your belief about how a proposed solution will lead to a desired outcome. Use the format: "We believe that [building X feature / making Y change] for [target users] will result in [Z outcome]. We will know we are successful when we see [specific, measurable metrics]."* ### 1.3 Objectives *Clearly define the goals of this project. What are you trying to achieve? Objectives should be S.M.A.R.T. (Specific, Measurable, Achievable, Relevant, Time-bound) if possible. Align these with broader business goals.* ### 1.4 Scope *Define the boundaries of the project. What is included (In Scope)? What is explicitly excluded (Out of Scope)? This helps manage expectations and prevent scope creep.* - **In Scope:** [List features/tasks included] - **Out of Scope:** [List features/tasks excluded] --- ## 👥 Stakeholders *List the key individuals or teams involved in or affected by this project, along with their roles and responsibilities.* | Role | Name / Team | Responsibility | |-----------------------|--------------------|----------------------------------------------| | Product Owner | [Name/Team] | Defines vision, requirements, prioritizes | | Project Manager | [Name/Team] | Oversees project execution, timeline | | Engineering Lead | [Name/Team] | Technical feasibility, development oversight | | Design Lead | [Name/Team] | UX/UI design and user experience | | QA Lead | [Name/Team] | Testing strategy and quality assurance | | Marketing | [Name/Team] | Go-to-market strategy, promotion | | Customer Support | [Name/Team] | User feedback, support readiness | | Legal/Compliance | [Name/Team] | Ensures adherence to regulations | | Other (e.g., Sales) | [Name/Team] | [Responsibility] | --- ## ⚙️ Functional Requirements *Detail what the system should do. These are the specific features and functionalities from a user's perspective. Use user stories (As a [type of user], I want [an action] so that [a benefit/value]) or clear, numbered lists.* - **FR1:** [Description of functional requirement] - **FR2:** [Description of functional requirement] - **FR2.1:** [Sub-requirement] --- ## 🧱 Non-Functional Requirements *Describe the qualities of the system, such as performance, security, usability, reliability, and scalability. These define *how well* the system should perform its functions.* - **Performance:** [e.g., Page load times, API response times] - **Scalability:** [e.g., Ability to handle X concurrent users] - **Security:** [e.g., Data encryption, authentication mechanisms] - **Usability:** [e.g., Accessibility standards, ease of use] - **Reliability:** [e.g., Uptime requirements, error handling] - **Maintainability:** [e.g., Code standards, documentation] - **Localization/Internationalization:** [e.g., Support for multiple languages/regions] --- ## 🎨 User Interaction and Design *Describe the user experience and visual design. Link to wireframes, mockups, prototypes, or style guides. Detail key user flows and UI elements.* - **Design Files:** [Link to Figma, Sketch, etc.] - **Key User Flows:** [Describe or link to flow diagrams] - **UI Specifications:** [Details on specific UI components, branding, etc.] --- ## ⚠️ Risks and Mitigations *Identify potential risks that could impact the project's success (e.g., technical challenges, resource constraints, market changes). For each risk, assess its likelihood and impact, and outline a mitigation plan.* | Risk Description | Likelihood (Low/Med/High) | Impact (Low/Med/High) | Mitigation Plan | |-------------------------|---------------------------|-----------------------|-----------------------------------------------| | [Example Risk] | Med | High | [Example Mitigation Strategy] | --- ## 🔗 Dependencies *List any internal or external dependencies that this project relies on (e.g., other teams, third-party APIs, specific technologies, completion of other projects).* - **Dependency 1:** [Description of dependency and impact] - **Dependency 2:** [Description of dependency and impact] --- ## 📢 Go-to-Market Plan *Outline the strategy for launching the product/feature. How will users learn about it? What channels will be used for promotion? Who is responsible for GTM activities?* - **Target Audience:** [Define the primary users] - **Communication Channels:** [e.g., Blog posts, social media, email, in-app notifications] - **Launch Activities:** [List specific tasks and campaigns] - **Key Messaging:** [Core value proposition to communicate] --- ## ⏳ Timeline and Milestones *Provide an estimated timeline for the project, broken down into key phases and milestones. This helps track progress and manage expectations.* | Phase / Milestone | Estimated Duration | Owner(s) | Target Completion Date | |-----------------------|--------------------|-------------|------------------------| | Discovery & Planning | [e.g., 1 week] | [Name/Team] | [Date] | | Design | [e.g., 2 weeks] | [Name/Team] | [Date] | | Development (Sprint 1)| [e.g., 2 weeks] | [Name/Team] | [Date] | | QA & Testing | [e.g., 1 week] | [Name/Team] | [Date] | | Launch | [e.g., 1 day] | [Name/Team] | [Date] | | Post-Launch Review | [e.g., 1 week] | [Name/Team] | [Date] | --- ## 📈 Evaluation and Metrics *Define how the success of the project will be measured. List key performance indicators (KPIs) and how they will be tracked. Specify target values if possible.* - **Monitoring Dashboard:** [Link to dashboard, if available] - **Primary Metrics:** - [Metric 1: e.g., User adoption rate - Target: X%] - [Metric 2: e.g., Conversion rate - Target: Y%] - **Secondary Metrics:** - [Metric 3: e.g., User satisfaction (CSAT/NPS)] - [Metric 4: e.g., Task completion time] --- ## ✅ Next Steps *Outline the immediate next actions required to move the project forward.* - [ ] [Action Item 1 - Owner - Due Date] - [ ] [Action Item 2 - Owner - Due Date] - [ ] [Action Item 3 - Owner - Due Date] ---